Bring Your Own Brainwaves: Mind-Reading Tech by Jaguar
August 27, 2015
We live in a world where Lexus is building a hoverboard, so it’s not entirely far-fetched to imagine that Jaguar is testing the brainwave waters. In a June 2015 press release, Jaguar announced a series of high-tech projects dedicated to keeping roads safer by improving driver concentration.
In addition to leveraging innovations like haptic pedals for hazard warnings, the company announced Mind Sense, a project dedicated to tapping into driver brainwaves to identify whether the vehicle operator is drowsy, daydreaming or otherwise unfocused while behind the wheel.
According to their release, the human brain generates more than four varieties of brainwaves – all at different frequencies. The key to Mind Sense is that it will continually monitor the dominant brainwaves to assess focus versus distraction.
Instead of piloting an awkward wearable like a super-wired headband, Jaguar is eyeing a method similar to one used by NASA, that would build sensors into car components like the steering wheel, so that Mind Sense could detect brainwaves through the hands.
To test viability and to verify results, Jaguar is currently working with leading neuroscientists and conducting a series of user trials.
Quantum and AI: Safeguards or Threats to Cybersecurity?
Why AI Can't Live Without Us
Bits, Bytes, Buildings and Bridges: Digital-Driven Infrastructure
Impact of Technology in 2024
Emerging AI Cybersecurity Challenges and Solutions
The Skies are Unlimited
Smart Cities 2030: How Tech is Reshaping Urbanscapes
Impact of Technology 2023
Cybersecurity for Life-Changing Innovations
Smarter Wearables Healthier Life
Infrastructure In Motion
The Impact of Tech in 2022 and Beyond
Cybersecurity, Technology and Protecting Our World
How Technology Helps us Understand Our Health and Wellness
The Resilience of Humanity
Harnessing and Sustaining our Natural Resources
Creating Healthy Spaces Through Technology
Exceptional Infrastructure Challenges, Technology and Humanity
The Global Impact of IEEE's 802 Standards
Scenes of our Cyber Lives: The Security Threats and Technology Solutions Protecting Us
How Millennial Parents are Embracing Health and Wellness Technologies for Their Generation Alpha Kids
Space Exploration, Technology and Our Lives
Global Innovation and the Environment
How Technology, Privacy and Security are Changing Each Other (And Us)
Find us in booth 31506, LVCC South Hall 3 and experience the Technology Moon Walk
Virtual and Mixed Reality
How Robots are Improving our Health
IEEE Experts and the Robots They are Teaching
See how millennial parents around the world see AI impacting the lives of their tech-infused offspring
Take the journey from farm to table and learn how IoT will help us reach the rising demand for food production
Watch technical experts discuss the latest cyber threats
Explore how researchers, teachers, explorers, healthcare and medical professionals use immersive technologies
Follow the timeline to see how Generation AI will be impacted by technology
Learn how your IoT data can be used by experiencing a day in a connected life
Listen to technical experts discuss the biggest security threats today
See how tech has influenced and evolved with the Games
Enter our virtual home to explore the IoT (Internet of Things) technologies
Explore an interactive map showcasing exciting innovations in robotics
Interactively explore A.I. in recent Hollywood movies
Get immersed in technologies that will improve patients' lives